Branding Basics
What is branding? As some business gurus say, branding is the marketing process or practice of building, creating, producing a name, a logo, a symbol or a design that will…
How To Make Your Advertising Campaign A Success
Coming up with a Marketing or Advertising campaign can’t be done overnight. It is true that you do not come out from the shower with a grand idea and tell…
Why Traditional Media Advertising is Still Important?
Digital and Social Media Marketing are amazing tools, but some customers still respond best to a more traditional, tangible medium. You need to get your brand into your clients’ hands,…
How Customer Interaction Boosts Your Marketing Efforts
Customer interaction undoubtedly builds customer loyalty, an asset that ensures profitability in the long run. It is not only statistics that prove this, but it is backed up by countless…